RESEARCH CONTENT:
Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
EBOOK:
This new e-book discusses how to implement data-driven strategies to maximize ABM performance in today's rapidly changing business environment. Download your copy here.
EZINE:
As we celebrate MicroScope's 40 anniversary, we look back (and forward) to assess how the channel keeps changing, with experts weighing in with their opinions
EGUIDE:
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
EBOOK:
This handbook examines social media-related opportunities for channel professionals, with discussions on social media platforms for business, integration, professional services and regulatory compliance concerns.
EBOOK:
In this e-book, find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling.
WHITE PAPER:
In this resource, find 31 tips for inbound content marketing to the SAP community. This fresh approach to marketing engages prospects on social channels while also attracting search traffic via compelling content. Read more inside to learn how to target the SAP ecosystem and become a relevant vendor in the market.
WHITE PAPER:
This resource explores selling solutions for IT service providers. Learn about what a Pain Chain is, how it works, and how to use it as a successful sales strategy. When used correctly, the Pain Chain becomes a useful tool that can help strengthen your relationship with your clients.
EGUIDE:
In this exclusive e-guide, explore the major issues organizations face during the search for marketing automation tools, and get expert advice for marketers before rolling out multichannel marketing automation software.
