CRM Real-time Analytics White Papers

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Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans
sponsored by WebTrends
WHITE PAPER: With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.
Posted: 12 Apr 2013 | Published: 12 Apr 2013

WebTrends

Oracle Social Network
sponsored by Oracle Corporation
WHITE PAPER: Access the following white paper to uncover how you can collect the social networking data you need to stay competitive in today's market. Discover a solution to the collaboration gap that is both efficient, and allows you and your organization to make the right customer-centric decisions to drive innovation and success.
Posted: 02 Jan 2014 | Published: 02 Jan 2014

Oracle Corporation

Oracle Analytics for CRM, Sales, Marketing, and More
sponsored by Oracle Corporation
WHITE PAPER: In this resource, explore the offerings from Oracle when it comes to analytics and BI for CRM, sales, marketing, customer service, contact centers, and more. Discover the capabilities and benefits of these pre-built applications, and find out how implementing them in your organization can deliver real-time insights for better business decisions.
Posted: 23 Oct 2013 | Published: 31 Dec 2011

Oracle Corporation

Ensuring scalable business intelligence and performance management
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover a BI and analytics platform that has been designed to work seamlessly throughout your entire enterprise. Discover how this solution meets the need of both the business and IT with reporting, analysis, dashboards, visualization and more.
Posted: 15 Jan 2014 | Published: 15 Jan 2014

IBM

Magic Quadrant for Marketing Resource Management
sponsored by Unica Corporation - An IBM Company
WHITE PAPER: This Magic Quadrant compares 18 vendors and the strengths and cautions they each bring to the table with marketing resource management. This provides means each company based on constant criteria, allowing you to choose a vendor that meets your needs.
Posted: 06 May 2011 | Published: 11 Feb 2011

Unica Corporation - An IBM Company

BPS Edge: CEM The New Style of Customer Engagement Management
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Find out about the most recent customer engagement management innovations.
Posted: 03 Jul 2014 | Published: 31 Mar 2014

Hewlett Packard Enterprise

Turning Insight Into Action: The Journey to Social Media Intelligence
sponsored by Hootsuite
WHITE PAPER: Social media is rife with valuable information about your customers, your brand, and your competitors that can help you generate sales, foster better customer relationships, and improve marketing campaigns. But those benefits are only achievable if you know how to properly transform social media data into actual insight.
Posted: 11 Apr 2014 | Published: 11 Apr 2014

Hootsuite

Top 4 marketing skills for optimum success
sponsored by IBM
WHITE PAPER: The right people, strategy, and processes are critical for a top-notch customer-driven marketing strategy -- but so is the right technology. If you're considering new tools to increase your marketing prowess, turn to this guide to implementing technology that will help improve your marketing outcomes.
Posted: 08 Apr 2014 | Published: 08 Apr 2014

IBM

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer
sponsored by Oracle Corporation
WHITE PAPER: Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization.
Posted: 20 Oct 2009 | Published: 01 Oct 2009

Oracle Corporation

Move Forward: Create a More Satisfying and Productive Omni-channel Experience
sponsored by Hewlett Packard Enterprise
WHITE PAPER: Find out why so many are turning to the power of advanced information management and analytics (IM&A), in order to improve their understanding of consumers and deliver a seamless and more satisfying omni-channel experience.
Posted: 03 Jul 2014 | Published: 30 Jun 2014

Hewlett Packard Enterprise